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View of the Hollywood sign after California Governor Arnold Schwarzenegger made the announcement that sufficient money had been raised to purchase and protect the land around the historic Hollywood sign in Hollywood on April 26, 2010. One of the City of Angels most beloved attractions, views of the sign were in jeopardy and the group needed to find 12.5 million dollars to purchase the 138-acre (55-hectare) parcel of rugged land surrounding the sign from a Chicago-based consortium that had acquired rights to build four luxury mansions along the ridgeline. Playboy magazine founder Hugh Hefner made the final donation of $900, 000 to reach the 12.5 million dollars required to complete the sale. AFP PHOTO/Mark RALSTON / AFP PHOTO / MARK RALSTON
Agence France-Presse (AFP) is a Global news agency delivering fast, accurate, in-depth coverage of the events shaping our world from conflicts to politics, economics, sports, entertainment and the latest breakthroughs in health, science and technology
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EDITORS COMMENTS
In this photo print, we are presented with a breathtaking view of the iconic Hollywood sign, standing tall and proud against the backdrop of California's picturesque landscape. The significance of this image lies in the remarkable story behind it. It was taken on April 26,2010, shortly after an announcement by then-California Governor Arnold Schwarzenegger that enough funds had been raised to protect the land surrounding this historic landmark. The Hollywood sign has always been one of Los Angeles' most cherished attractions, but its future was uncertain as a Chicago-based consortium sought to build luxury mansions along its ridgeline. To prevent such encroachment and preserve the beauty and integrity of this symbol of American entertainment, a group embarked on a mission to raise $12.5 million for purchasing the 138-acre parcel encompassing the sign. This heartwarming tale took an unexpected turn when Playboy magazine founder Hugh Hefner stepped forward with his final donation of $900,000, completing the required amount for securing the land. His contribution proved instrumental in safeguarding not only a piece of Hollywood history but also ensuring that generations to come would continue to enjoy unobstructed views of this cultural icon. Photographer Mark Ralston skillfully captures both the grandeur and vulnerability encapsulated within this image—reminding us all that through collective efforts and unwavering dedication, even seemingly insurmountable challenges can be overcome for preserving our shared heritage.
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