Kensitas cigarettes advertisement, 1953
Wall Art and Photo Gifts from Mary Evans Picture Library
Kensitas cigarettes advertisement, 1953
Advertisement for Kensitas cigarettes showing a domestic scene where a man, engaged in the masculine task of hanging a picture, is offered a Kensitas cigarette to steady his nerves. Date: 1953
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Media ID 7195419
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10511442
Adverts Amusing Chore Chores Cigarettes Hanging Husband Jobs Kensitas Kitsch Ladder Smoker Step Task Tasks Handy Man Masculine
EDITORS COMMENTS
A Charming Scene from the 1950s: A Man's Masculine Task Interrupted by the Offer of a Kensitas Cigarette This delightful black-and-white photograph, hailing from the golden age of advertising in 1953, captures a charming and amusing moment in a domestic setting. The scene unfolds as a man, dressed in a collared shirt and trousers, is engaged in a quintessentially masculine task: hanging a picture on the wall. With a ladder in hand and a determined look on his face, he leans against the wall, adjusting the position of the artwork to ensure a perfect fit. Just as he takes a step back to assess his handiwork, his wife, dressed in an apron and holding a tray of freshly brewed coffee and Kensitas cigarettes, enters the room. With a knowing smile, she offers him a cigarette, recognizing that the task at hand may require a steady nerve or two. The man gratefully accepts the proffered smoke, taking a moment to appreciate the simple pleasure of a well-earned break. This advertisement, which showcases the Kensitas cigarette brand, perfectly encapsulates the spirit of the 1950s. The era's kitsch aesthetic is on full display, with the warm, inviting colors and the cozy, homely atmosphere. The image also highlights the division of labor between husband and wife, with the man handling the DIY chores and the woman providing refreshments and support. The advertisement's message is clear: Kensitas cigarettes are the perfect companion for any man, even during the most mundane of tasks. As we look back at this image, we can't help but be charmed by the simple pleasures and amusing quirks of the past. The scene is a reminder that even the most ordinary moments in life can be made special with the right company and a good smoke.
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